5375 Digital Marketing
The CAIBOK 5375 Digital Marketing exam is part of the Black Belt certification and tests if a chef or manager can run strong digital marketing campaigns for a restaurant. It covers how to set goals, find the right audience, plan a budget, and use data to make smart choices. You’ll need to show how to use tools like social media, websites, online reviews, POS systems, and CRM software to promote the business.
The exam also checks your skills in online ordering, content planning, contests, loyalty programs, and working with influencers. You’ll be tested on how to get more customers, keep them coming back, and track success using numbers like order value and conversion rates. It includes knowledge of older ad methods and how to respond during problems. Passing this exam shows you can lead digital marketing efforts that help restaurants grow and stand out online and in the community.
Candidates who pass the CAIBOK 5375 Digital Marketing exam and prerequisites are eligible to receive a certificate of completion that proves they understand how to manage digital marketing in the restaurant industry. This certificate shows that the chef or manager has the skills to promote a business online, reach new customers, and use data to improve results. It can be used as part of a professional resume or training record and is one of the required steps toward earning the CAIBOK Black Belt Chef certification.
